Meet your friendly neighborhood designer & CEO
of Dirigo Creative
Cassie Baldwin is one of our two original co-founders and our Chief Creative/Executive Officer. She’s also an experienced brand designer and illustrator with a knack for creating unique, bold and illustrative branding and dynamic illustration work which she’s done for employers, clients and collaborators alike.
Cassie has been in the marketing and graphic design space for a decade, having gone to college for design, earning multiple degrees, and working in-house at a handful of businesses over the course of several years as well as for the University of Maine as a graphic designer before jumping head-first into full-time entrepreneurship.
If you see Cassie away from her desk, computer or iPad long enough, you will find her gardening, drawing, painting, spending quality time with her husband, family, or playing with one or both of her two cats.
Dirigo Creative started as an idea and grew into a mission between two creative friends who, in the midst of a global pandemic and during what might prove to be one of the more transitional phases of their lifetime, came up with a plan to start a design studio. While the business has shifted and changed over the last several years and even since it’s been established, it is now primarily owned and operated by our co-founder, Cassie and our focus now is on creating dynamic branding and custom work for creative entrepreneurs, artisans, and food and beverage brands. We provide bespoke creative services to entrepreneurs to help them start and grow their businesses. Even more than that we offer different creative solutions, along with a stellar creative experience, compared to some of our local competitors.
How it all began
YOU DON’T HAVE TO STAY MAINSTREAM. STAND OUT IN THE CROWD.